Just because construction work happens every day, doesn’t make it any less thrilling of a job. Some people like to climb mountains, others like to climb building that are under construction and bridges that need maintained. Some people don’t like looking over balconies a few stories off the ground, yet many times construction and maintenance workers have to actually do work while dangling 500 feet up in the air.
To help highlight the expertise of tradespeople and show off their dedication to the craft, UK workwear company, Scruffs, has launched their first of a series of videos, which they call the “Masters at Work. Masters of Workwear” campaign. In this first video, 360 degree video of two maintenance workers, named Owain and Danny, climbing the Severn Bridge, which connects England to Wales.
The 1 mile long bridge reaches a height of 445 feet at its peak, which takes 320 vertical steps to reach. To help illustrate the height and seriousness of work the pair of maintenance men do, 360 degree cameras were placed on both their helmets and on a nearby helicopter flying beside them. The series’ first video is aptly titled “Masters of Vertigo.”
360 degree video has become extremely popular in recent months, demonstrating its sheer entertainment value. But, as some brands, like Scruffs, and construction companies are finding out, 360 video brings on a whole new level of job and quality control in the field. Context is key in the construction industry and 360 video is an amazingly efficient way to capture the context of the jobsite.
To move the camera to a different angle in the video below, simply tilt or rotate your phone or click and drag your mouse. Enjoy!
If you’d like to see some more behind the scenes footage of how the video is made, check out the video below!
As you may already know, the NBA’s Milwaukee Bucks officially opened their new home, the Fiserv Forum, for the 2018-2019 NBA season last October. That new stadium is being heralded as the “World’s First Bird Friendly Arena,” due to many of the design features. Well, since the new one is open, we can only expect that the old, non-bird friendly (I’m assuming) arena has overstayed its welcome and has to go.
Let’s get 2019 started with the first building demolition by implosion of the year.
The Smithsonian channel is airing a series of shows titled America in Color, in which they enhance lost or forgotten video footage of the 1900s, beginning with the 1920s. Part of the first episode in the series shows the men that worked on skyscrapers in New York City and it’s been edited to show color, as opposed to black and white, for the first time.
Everyone has a camera in their pocket these days and when something goes down on the jobsite, you can bet it’s going to be captured on video one way or another. That can either be a great thing for marketing or an awful way to showcase your business.
Look, you could mobilize on site the boring old way by loading your heavy equipment on the bed of a trailer and driving it to site, or you could take a note from the Bravo Company of the 37th Engineer Battalion of the United States and spice things up a bit.
“World’s Largest” is definitely a sought after goal, especially in the construction industry. Sarens, a crane rental, heavy lifting, and engineered transport company in Belgium, has recently released a supersized crane that is being regarded as the largest crane in the world, by both size and lifting capacity.
Multiple buildings imploded at the same time with multiple different camera views? Sounds like the making of a great demolition video.