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Well, Here’s the Rap Video about CAT Bulldozers We’ve All Been Hoping For

January 19, 2016 Shane Hedmond
CAT Dozer Pride Rap

Some people just love their construction equipment so much that they have to sing about it.  Either that or they get hired by a major equipment manufacturer to create a viral marketing video.  No matter what the reason to sing about it, it’s still pretty entertaining.

“Dozer Pride” is the official theme song for CAT’s D6N, which has more net horsepower, more efficiency and allows you to be more productive than the previous D6 Dozer, according to the company.  It’s no secret that CAT has been struggling recently, having laid off thousands of employees, so creating a catchy song about their product will at least get people to talk about their company.  I have to admit, it’s been stuck in my head ever since I heard it.

See also: CAT Builds the World’s First Moving Golf Course on the Backs of their Dump Trucks

It’s surprisingly not a bad rap…is that how you would say that?  Are the kids going to think I’m cool when they read this? Anyway, I was expecting some terrible lyrics and even worse delivery, but it’s enjoyable.  You can even download the song as a ringtone from CAT’s website for free by clicking here.  Get that Dozer Pride right on your phone, son.  Oh boy, it’s already catching on.

There’s a possible pick up line in the song for all you smooth guys out there:

“Do you know what you mean to me
You’re more than machinery”

Also, some sage advice for those of you constantly in trouble:

“Ride in my dozer,
Take pride in my dozer,
When my wife is mad I go and hide in my dozer”

Construction Junkie may have also found our new tagline:

“Yeah, don’t be one of those non-factor contractors, you know what I’m saying.”
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Demolitions by implosion seems like the easiest way to knock down a structure, but there is so much preparation that goes into it that even the slightest mistake can have a huge impact.  When smokestacks are demolished correctly, it can be a thing of beauty, like when these two silos in Scotland hit each other midair or when this asbestos filled stack was precisely demolished to fall into a pool of water. Things didn’t go so smoothly for demolition crews in Denmark last week, however.

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Sometimes irony just makes a story too hard not to share.

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Look, it’s been a long week.

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Tool box safety talks are super important, but sometimes they can be pretty dry.  In order to keep people engaged and committed to jobsite safety, sometimes you have to mix it up a little bit. A construction company in New Zealand has an aspiring rapper on their team and they decided to enlist his help for a safety talk and it’s pretty entertaining. This company isn’t the first company to use rap music to send a message, as Caterpillar also released a rap about their bulldozers.

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In Funny Construction Videos Tags construction, funny construction video, CAT Dozer Pride video, construction rap video, rap about bulldozer, CAT viral marketing
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